Privacy policy
1. data protection at a glance
General notes
The following notes provide a simple overview of what happens to your personal data when you visit this website. Personal data is all data with which you can be personally identified. For detailed information on the subject of data protection, please refer to our data protection declaration listed below this text.
Data collection on this website
Who is responsible for data collection on this website?
The data processing on this website is carried out by the website operator. His contact details can be found in the imprint of this website.
How do we collect your data?
On the one hand, your data is collected when you provide it to us. This can be data that you enter in a contact form, for example.
Other data is collected automatically or with your consent by our IT systems when you visit the website. These are mainly technical data (e.g. internet browser, operating system or time of the page call). This data is collected automatically as soon as you enter this website.
What do we use your data for?
Part of the data is collected to ensure that the website is provided without errors. Other data can be used to analyse your user behaviour.
What rights do you have regarding your data?
You have the right to receive information free of charge about the origin, recipient and purpose of your stored personal data at any time. You also have the right to demand the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent for the future at any time. In addition, you have the right to demand, under certain circumstances, the restriction of the processing of your personal data. Furthermore, you have the right of appeal to the competent supervisory authority.
You can contact us at any time at the address given in the imprint for this and other questions on the subject of data protection.
Analysis tools and third-party tools
When you visit this website, your surfing behaviour can be statistically evaluated. This is mainly done with so-called analysis programs.
You will find detailed information on these analysis programs in the following data protection declaration.
2. hosting and content delivery networks (CDN)
External Hosting
This website is hosted by an external service provider (hoster). The personal data collected on this website is stored on the hoster’s servers. This may include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses and other data generated by a website.
The use of the hoster is for the purpose of fulfilling the contract with our potential and existing customers (Art. 6 para. 1 lit. b DSGVO) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 para. 1 lit. f DSGVO).
Our hoster will only process your data to the extent necessary to fulfil its performance obligations and will follow our instructions with regard to this data.
Conclusion of a contract on order processing
In order to guarantee data protection compliant processing, we have concluded a contract for order processing with our host.
3. general information and compulsory information
Data protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations and this data protection declaration.
When you use this website, various personal data is collected. Personal data are data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how we do this and for what purpose.
We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can have security gaps. A complete protection of data against access by third parties is not possible.
Note on the responsible body
The person responsible for data processing on this website is
Stefan Müller-Gißler
Aidenbachstr. 78
D-81379 Munich
Phone: +49-(0)89-7499156
e-mail: [email protected]
Responsible party is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).
Revocation of your consent to data processing
Many data processing operations are only possible with your express consent. You can revoke any consent already given at any time. The legality of the data processing carried out up to the time of revocation remains unaffected by the revocation.
Right to object to data collection in special cases and to direct advertising (Art. 21 DSGVO)
IF THE DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6 ABS. 1 LIT. E OR F DSGVO, YOU SHALL HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR SPECIFIC SITUATION, INCLUDING PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA CONCERNED UNLESS WE CAN PROVE THAT THERE ARE COMPELLING REASONS FOR PROCESSING WHICH ARE WORTHY OF PROTECTION AND WHICH OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOMS, OR UNLESS THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21 PARA. 1 DSGVO).
IF YOUR PERSONAL DATA ARE PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING, INCLUDING PROFILING, INSOFAR AS IT IS CONNECTED WITH SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION ACCORDING TO ART. 21 PARA. 2 DSGVO).
Right of appeal to the competent supervisory authority
In the case of infringements of the DPAs, the persons concerned have a right of appeal to a supervisory authority, in particular in the Member State of their habitual residence, place of work or place of the suspected infringement. This right of appeal is without prejudice to other administrative or judicial remedies.
Right to data portability
You have the right to have data, which we process automatically on the basis of your consent or in fulfilment of a contract, handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible party, this will only take place to the extent that it is technically feasible.
SSL or TLS encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as site operator. You can recognise an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
If the SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.
Encrypted payment transactions on this website
If there is an obligation to provide us with your payment data (e.g. account number for direct debit authorisation) after the conclusion of a contract with costs, this data is required for payment processing.
The payment transactions via the usual means of payment (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognise an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
In the case of encrypted communication, your payment data that you transmit to us cannot be read by third parties.
Information, deletion and correction
Within the framework of the applicable legal provisions, you have the right to obtain information free of charge at any time about your stored personal data, its origin and recipients and the purpose of the data processing and, if applicable, a right to correct or delete this data. For this purpose, as well as for further questions regarding personal data, you can contact us at any time at the address given in the imprint.
Right to limit processing
You have the right to request the restriction of the processing of your personal data. To do so, you can contact us at any time at the address given in the imprint. The right to restrict processing exists in the following cases:
If you dispute the correctness of your personal data stored with us, we usually need time to check this. For the duration of the review, you have the right to demand the restriction of the processing of your personal data.
If the processing of your personal data was/is unlawful, you may request the restriction of the processing instead of the deletion.
If we no longer need your personal data, but you do need it to exercise, defend or assert legal claims, you have the right to demand restriction of the processing of your personal data instead of deletion.
If you have lodged an objection in accordance with Art. 21 para. 1 DSGVO, a balance must be struck between your interests and ours. As long as it is not yet clear whose interests outweigh the interests of the parties concerned, you have the right to demand that the processing of your personal data be restricted.
If you have restricted the processing of your personal data, these data – apart from their storage – may only be processed with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of an important public interest of the European Union or a Member State.
Objection to advertising e-mails
We hereby object to the use of contact data published within the scope of the imprint obligation to send advertising and information material not expressly requested. The operators of this website expressly reserve the right to take legal action in the event that unsolicited advertising information is sent, for example by spam e-mails.
4. data collection on this website
Cookies
Our Internet pages use so-called “cookies”. Cookies are small text files and do not cause any damage on your end device. They are either stored temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your end device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your terminal device until you delete them yourself or until they are automatically deleted by your web browser.
In some cases, cookies from third-party companies may also be stored on your terminal device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g. cookies for the processing of payment services).
Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping basket function or the display of videos). Other cookies are used to evaluate user behaviour or display advertisements.
Cookies that are required to carry out the electronic communication process (necessary cookies) or to provide certain functions that you have requested (functional cookies, e.g. for the shopping basket function) or to optimise the website (e.g. cookies for measuring the web audience) are stored on the basis of Art. 6 para. 1 lit. f DSGVO, unless another legal basis is given. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimised provision of his services. If consent to the storage of cookies has been requested, the storage of the cookies in question will be carried out exclusively on the basis of this consent (Art. 6 para. 1 lit. a DSGVO); the consent can be revoked at any time.
You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for specific cases or in general and activate the automatic deletion of cookies when closing the browser. If you deactivate cookies, the functionality of this website may be limited.
Insofar as cookies are used by third-party companies or for analysis purposes, we will inform you separately about this within the scope of this data protection declaration and, if necessary, request your consent.
Cookie Consent with Usercentrics
This website uses Usercentrics’ cookie-content technology to obtain your consent to the storage of certain cookies on your terminal equipment or to the use of certain technologies, and to document this consent in a manner consistent with data protection. The provider of this technology is Usercentrics GmbH, Rosental 4, 80331 Munich, Germany, website: https://usercentrics.com/de/ (hereinafter referred to as “Usercentrics”).
When you enter our website, the following personal data is transferred to Usercentrics:
Your consent(s) or the revocation of your consent(s)
your IP address
Information about your browser
Information about your device
Time of your visit to the website
Furthermore, Usercentrics stores a cookie in your browser in order to be able to allocate the consents granted to you or their revocation. The data collected in this way is stored until you request us to delete it, delete the Usercentrics cookie itself or until the purpose for which the data is stored no longer applies. Mandatory statutory storage obligations remain unaffected.
Usercentrics is used to obtain the legally required consent for the use of certain technologies. The legal basis for this is Art. 6 para. 1 sentence 1 lit. c DSGVO.
Server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
Browser type and browser version
Operating system used
Referrer URL
Host name of the accessing computer
Time of the server request
IP address
This data is not merged with other data sources.
These data are recorded on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the technically error-free presentation and optimisation of his website – for this purpose the server log files must be recorded.
Contact form
If you send us enquiries via the contact form, your details from the enquiry form, including the contact data you provide there, will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We will not pass on this data without your consent.
This data is processed on the basis of Art. 6 para. 1 lit. b DSGVO, insofar as your enquiry is connected with the fulfilment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of the enquiries addressed to us (Art. 6 para. 1 lit. f DSGVO) or on your consent (Art. 6 para. 1 lit. a DSGVO), provided that the enquiry was made.
The data entered by you in the contact form will remain with us until you request us to delete it, revoke your consent to its storage or the purpose for which it was stored ceases to apply (e.g. after your inquiry has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.
Inquiry by e-mail, telephone or fax
If you contact us by e-mail, telephone or fax, your inquiry including all personal data (name, inquiry) will be stored and processed by us for the purpose of processing your request. We will not pass on this data without your consent.
This data is processed on the basis of Art. 6 para. 1 lit. b DSGVO, provided that your inquiry is related to the fulfilment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of the enquiries addressed to us (Art. 6 para. 1 lit. f DSGVO) or on your consent (Art. 6 para. 1 lit. a DSGVO), provided that the enquiry was made.
The data sent to us by you via contact enquiries remains with us until you request us to delete it, revoke your consent to its storage or the purpose for which it was stored ceases to apply (e.g. after your enquiry has been processed). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.
Registration on this website
You can register on this website to use additional features on the site. We will only use the data entered for this purpose for the purpose of using the respective offer or service for which you have registered. The mandatory data requested during registration must be provided in full. Otherwise we will refuse the registration.
In the event of important changes, for example in the scope of the offer or technically necessary changes, we will use the e-mail address provided during registration to inform you in this way.
The data entered during registration is processed for the purpose of implementing the user relationship established by the registration and, if applicable, for the initiation of further contracts (Art. 6 para. 1 lit. b DSGVO).
The data entered during registration is stored by us for as long as you are registered on this website and is then deleted after 6 month. Legal retention periods remain unaffected.
Chat-Function
This website uses Userlike, live chat software produced by the company Userlike UG (haftungsbeschränkt), Probsteigasse 44-46, 50670 Cologne, Germany. You can use Userlike to chat with our employees in real-time. At the start of the chat, the following personal data is collected:
Date and time of the chat, Browser type/version, IP address, Operating system used, and if provided by you: first name, surname, and e-mail address.
Depending on the course of the conversation with our employees, further personal data may be provided by you in the chat. The nature of this information depends heavily on your request or the problem you are describing.
All our employees have been trained in data protection and in the handling of customer data. All our employees are obliged to maintain confidentiality and have accordingly signed an addendum to their employment contracts which obliges them to maintain confidentiality and observe data protection.
By accessing the naturmed web page, the chat widget is loaded as a JavaScript file from AWS Cloudfront. The chat widget technically represents the source code executed on your computer that enables the chat.
In addition, naturmed stores the history of live chats for 6 months. The purpose of this is to save our customers from having to go through a long history of requests, and for us to constantly monitor the quality of our live chat service. Processing is permitted pursuant to Art. 6 Para. 1 Book f, GDPR. If you do not wish your live chat history to be stored, please do not hesitate to contact us using the contact details listed below. Stored live chats and any other of your data will then be deleted by us immediately.
The storage of chat data also serves the purpose of ensuring the security of our information technology systems. This is also our legitimate interest, which is why processing is permitted under Art. 6 Para. 1 Book f, GDPR. The legal basis for the processing of the data provided in the chat is also Art. 6 Para. 1 Books b and f, GDPR.
Further information can be found in the Data processing terms of Userlike (haftungsbeschränkt).
5. social media
eRecht24 Safe Sharing Tool
The content on this website can be shared in social networks such as Facebook, Twitter & Co. in accordance with data protection regulations. This site uses the eRecht24 Safe Sharing Tool for this purpose. This tool establishes direct contact between the networks and users only when the user actively clicks on one of these buttons. Clicking on the button constitutes consent within the meaning of Art. 6 para. 1 lit. a DSGVO. This consent can be revoked at any time with effect for the future.
This tool does not automatically transfer user data to the operators of these platforms. If the user is registered with one of the social networks, an information window appears when using the social buttons of Facebook, Twitter & Co. in which the user can confirm the text before sending it.
Our users can share the contents of this page in social networks in compliance with data protection regulations without having to create complete surfing profiles by the operators of the networks.
Facebook Plugins (Like & Share button)
On this website plugins of the social network Facebook are integrated. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
You can recognize the Facebook plugins by the Facebook logo or the “Like Button” (“Like”) on this website. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/?locale=de_DE.
When you visit this website, the plugin establishes a direct connection between your browser and the Facebook server. Facebook thereby receives the information that you have visited this website with your IP address. If you click the Facebook “Like-Button” while you are logged in to your Facebook account, you can link the contents of this website on your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. You can find more information on this in the Facebook privacy policy at: https://de-de.facebook.com/privacy/explanation.
If you do not want Facebook to be able to assign visits to this website to your Facebook user account, please log out of your Facebook user account.
The use of Facebook plugins is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the widest possible visibility in the social media. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; the consent can be revoked at any time.
Twitter plugin
Functions of the Twitter service are integrated on this website. These functions are offered by Twitter Inc. 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transferred to Twitter. We would like to point out that we, as the provider of the sites, have no knowledge of the content of the transmitted data or its use by Twitter. For further information, please refer to the Twitter privacy policy at: https://twitter.com/de/privacy.
The Twitter plugin is used on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the widest possible visibility in the social media. If the appropriate consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; the consent can be revoked at any time.
You can change your privacy settings on Twitter in the account settings at https://twitter.com/account/settings.
Instagram Plugin
Functions of the Instagram service are integrated on this website. These functions are offered by Instagram Inc, 1601 Willow Road, Menlo Park, CA 94025, USA.
If you are logged in to your Instagram account, you can link the contents of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. We would like to point out that we, as the provider of the sites, have no knowledge of the content of the transmitted data or its use by Instagram.
The storage and analysis of the data is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the widest possible visibility in the social media. If the appropriate consent has been requested, the data will be processed exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; the consent can be revoked at any time.
For further information, please refer to the Instagram data protection declaration: https://instagram.com/about/legal/privacy/.
6. analysis tools and advertising
Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the website operator to analyse the behaviour of website visitors. In doing so, the website operator receives various usage data, such as page impressions, length of stay, operating systems used and the origin of the user. Google may combine this data in a profile that is assigned to the respective user or his or her end device.
Google Analytics uses technologies that enable the recognition of the user for the purpose of analysing user behaviour (e.g. cookies or device fingerprinting). The information collected by Google on the use of this website is usually transferred to a Google server in the USA and stored there.
The use of this analysis tool is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the analysis of user behaviour in order to optimise both his website and his advertising. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; the consent can be revoked at any time.
IP Anonymisation
We have activated the IP anonymization function on this website. This means that your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide further services to the website operator in connection with the use of the website and the Internet. The IP address transmitted by your browser within the scope of Google Analytics is not combined with other data from Google.
browser plugin
You can prevent Google from collecting and processing your information by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
For more information on how Google Analytics handles user data, please refer to the Google Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de.
Order processing
We have concluded a contract with Google for order processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Demographic characteristics in Google Analytics
This website uses the “demographic characteristics” feature of Google Analytics to help the website visitors find appropriate ads within the Google advertising network. This allows reports to be generated that contain statements about the age, gender and interests of the site visitors. This data is derived from Google’s interest-based advertising and from third-party visitor data. This data cannot be associated with any particular person. You can disable this feature at any time by changing the ad settings in your Google Account, or generally prohibit Google Analytics from collecting your information as described in the “Opting out of data collection” section.
Google Analytics e-commerce tracking
This website uses the “e-commerce tracking” feature of Google Analytics. E-commerce tracking enables the website operator to analyse the purchasing behaviour of website visitors to improve his online marketing campaigns. Information such as the orders placed, average order values, shipping costs and the time from viewing to purchasing a product is recorded. This data can be summarized by Google under a transaction ID, which is assigned to the respective user or his device.
Storage period
User and event-level data stored at Google that is linked to cookies, user IDs (e.g., User ID) or advertising IDs (e.g., DoubleClick cookies, Android advertising ID) is anonymized or deleted after 26 months. Please see the following link for details: https://support.google.com/analytics/answer/7667196?hl=de
Google conversion tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Conversion Tracking allows Google and us to see if the user has performed certain actions. For example, we can evaluate which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information is used to compile conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that can be used to personally identify the user. Google itself uses cookies or comparable recognition technologies for identification purposes.
The use of Google Conversion Tracking is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the analysis of user behaviour in order to optimise both his website and his advertising. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; the consent can be revoked at any time.
More information on Google Conversion Tracking can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=de.
7. Newsletter
Newsletter data
If you would like to receive the newsletter offered on the website, we need an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. Further data will not be collected or only on a voluntary basis. We use these data exclusively for sending the requested information and do not pass them on to third parties.
The processing of the data entered in the newsletter registration form is based exclusively on your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke your consent to the storage of the data, the e-mail address as well as its use for sending the newsletter at any time, for example by using the “unsubscribe” link in the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.
The data you have provided us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you have cancelled your subscription. Data that has been stored by us for other purposes remains unaffected.
After you have been removed from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in compliance with the legal requirements when sending newsletters (legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO). The storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.
Sendinblue
This website uses Sendinblue (formerly Newsletter2go) to send newsletters. The provider is Sendinblue GmbH, Köpenicker Straße 126, 10179 Berlin, Germany.
Sendinblue is a service that can be used to organize and analyze the sending of newsletters, among other things. The data you enter to subscribe to the newsletter is stored on Sendinblue’s servers in Germany.
If you do not wish to receive analysis from Sendinblue, you must unsubscribe from the newsletter. We provide a link to this in every newsletter message. You can also unsubscribe directly on the website.
Data analysis by Sendinblue
Sendinblue enables us to analyse our newsletter campaigns. For example, we can see if a newsletter message has been opened and which links have been clicked on, if any. This allows us to see which links are clicked on most often.
We can also see whether certain previously defined actions were carried out after opening/clicking (conversion rate). For example, we can see whether you have made a purchase after clicking on the newsletter.
Sendinblue also allows us to cluster newsletter recipients into different categories. This allows us to classify newsletter recipients by age, gender or location. This makes it easier to tailor the newsletter to the relevant target groups.
For more information about Sendinblue’s features, please follow the link below: https://de.sendinblue.com/newsletter-software/.
Legal basis
The data processing is based on your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time. The legality of the data processing operations already carried out remains unaffected by the revocation.
Storage duration
The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you have cancelled your subscription. Data that has been stored by us for other purposes remains unaffected.
After you have been removed from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in compliance with the legal requirements when sending newsletters (legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO). The storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.
For further details, please refer to Sendinblue’s Privacy Policy at: https://de.sendinblue.com/datenschutz-uebersicht/.
Conclusion of a Contract for Order Processing
We have entered into an agreement with Sendinblue in which we commit Sendinblue to protect our customers’ information and not to pass it on to third parties.
8. plugins and tools
YouTube
This website incorporates videos from the YouTube website. The website is operated by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
When you visit one of our websites that embeds YouTube, a connection is made to YouTube’s servers. This tells the YouTube server which of our pages you have visited.
In addition, YouTube may store various cookies on your device or use similar technologies for recognition (e.g. device fingerprinting). In this way, YouTube may obtain information about visitors to this website. This information is used, among other things, to gather video statistics, improve the user experience and prevent fraud.
If you are logged in to your YouTube account, you allow YouTube to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
YouTube is used in the interest of an attractive presentation of our online offers. This represents a legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; the consent can be revoked at any time.
Further information on the handling of user data can be found in the YouTube privacy policy at: https://policies.google.com/privacy?hl=de.
Google Web Fonts
This site uses so-called web fonts, which are provided by Google, for the uniform display of fonts. The Google Fonts are installed locally. There is no connection to Google servers.
Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in the Google privacy policy: https://policies.google.com/privacy?hl=de.
Google Maps
This site uses the map service Google Maps via an API. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
To use the functions of Google Maps it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.
The use of Google Maps is in the interest of an attractive presentation of our online offers and to make it easy to find the places we have indicated on the website. This represents a legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO. If consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; consent may be revoked at any time.
More information on the handling of user data can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=de.
9. eCommerce and payment providers
Processing of data (customer and contract data)
We collect, process and use personal data only to the extent that they are necessary for the establishment, content or modification of the legal relationship (inventory data). This is done on the basis of Art. 6 para. 1 lit. b DSGVO, which permits the processing of data for the fulfilment of a contract or pre-contractual measures. We collect, process and use personal data on the use of this website (usage data) only to the extent necessary to enable or charge the user for the use of the service.
The collected customer data will be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.
Data transmission upon conclusion of contract for online shops, dealers and dispatch of goods
We only transfer personal data to third parties if this is necessary for the execution of the contract, for example to the companies entrusted with the delivery of the goods or the credit institution commissioned with the handling of payments. A further transmission of the data does not take place or only if you have expressly agreed to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.
The basis for data processing is Art. 6 Para. 1 lit. b DSGVO, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.
Data transmission upon conclusion of a contract for services and digital content
We only transfer personal data to third parties if this is necessary for the execution of the contract, for example to the credit institution commissioned with the payment processing.
A further transmission of the data does not take place or only if you have expressly agreed to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.
The basis for data processing is Art. 6 Para. 1 lit. b DSGVO, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.
PayPal
On this website we offer payment via PayPal among other things. The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”).
If you choose to pay via PayPal, the payment data you enter will be transmitted to PayPal.
The transmission of your data to PayPal is based on art. 6 para. 1 lit. a DSGVO (consent) and art. 6 para. 1 lit. b DSGVO (processing for the performance of a contract). You have the possibility to revoke your consent to data processing at any time. Revocation does not affect the effectiveness of data processing operations carried out in the past.
Heidelpay
If you pay by credit card via Heidelpay, the payment will be processed by the payment service provider Heidelberger Payment GmbH, Vangerowstraße 18, 69115 Heidelberg (hereinafter referred to as “Heidelpay”), to whom we will forward your data provided during the ordering process exclusively for the purpose of processing the payment in accordance with Art. 6 para. 1 lit. b DSGVO. The data will only be passed on to the extent that it is actually necessary for the processing of payment. Heidelpay will in turn transfer your data to HUELLEMANN & STRAUSS ONLINESERVICES S.A., 1, Place du Marché, 6755 Grevenmacher, Luxembourg, in order to process the payment – if necessary for this purpose – in accordance with Art. 6 Paragraph 1 Letter b DSGVO. If the payment method “Mastercard, Visa, Ideal and immediate bank transfer” is selected, payment will be made via Heidelpay. You will be asked to provide your personal data during the ordering process. In order to protect our legitimate interest in determining the solvency of our customers, we will forward this data to Heidelberger Payment GmbH, Vangerowstr. 18, 69115 Heidelberg (hereinafter “Heidelpay”) for the purpose of a credit assessment in accordance with Art. 6 Para. 1 letter f DSGVO. Heidelpay checks on the basis of the personal data provided by you as well as other data (such as shopping cart, invoice amount, order history, payment experiences) whether the payment option selected by you can be granted with regard to payment and/or bad debt risks. In accordance with Art. 6 Para. 1 letter f DSGVO, identity or creditworthiness information from the following credit agencies can also be included in the decision on the establishment or execution of a contractual relationship:
– SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden
– CRIF Bürgel GmbH, Gasstraße 18, 22761 Hamburg
– Arvato Infoscore GmbH, Rheinstraße 99, 76532 Baden-Baden
– Deltavista GmbH, Kaiserstraße 217, 76133 Karlsruhe
– UNIVERSUM Business GmbH, Hugo-Junkers-Straße 3, 60386 Frankfurt am Main
– Bisnode International Group, Robert-Bosch-Strasse 11, 64293 Darmstadt
– Regis24 GmbH, Wallstraße 58, 10179 Berlin
– Creditreform AG, Hellersbergstrasse 12, 41460 Neuss
The credit report can contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of score values includes, but is not limited to, address data.
You can object to this processing of your data at any time by sending a message to the person responsible for data processing or to Heidelpay. However, Heidelpay may still be entitled to process your personal data if this is necessary for the contractual payment processing.
In case of purchase with invoice no data will be passed on. This method of payment is exclusively internal, i.e. we communicate with you directly by email without passing it on to a third party.
Instant bank transfer
On this website we offer among other things the payment by “Sofortüberweisung”. The provider of this payment service is Sofort GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter “Sofort GmbH”).
With the help of the “Sofortüberweisung” procedure, we receive a payment confirmation from Sofort GmbH in real time and can immediately begin to fulfill our obligations.
If you have chosen the payment method “Sofortüberweisung”, please send the PIN and a valid TAN to Sofort GmbH, with which it can log into your online banking account. Sofort GmbH automatically checks your account balance after logging in and carries out the transfer to us with the help of the TAN you have transmitted. Afterwards, it immediately sends us a transaction confirmation. After logging in, your turnover, the credit limit of the overdraft facility and the existence of other accounts and their balances are also checked automatically.
In addition to the PIN and the TAN, the payment data entered by you as well as personal data will be transmitted to Sofort GmbH. The data about your person are first and last name, address, telephone number(s), email address, IP address and possibly other data required for payment processing. The transmission of this data is necessary to determine your identity beyond doubt and to prevent fraud attempts.
The transmission of your data to Sofort GmbH takes place on the basis of art. 6 para. 1 lit. a DSGVO (consent) and art. 6 para. 1 lit. b DSGVO (processing to fulfill a contract). You have the possibility to revoke your consent to data processing at any time. Revocation does not affect the effectiveness of data processing operations carried out in the past.
For details on payment with immediate bank transfer, please refer to the following links: https://www.sofort.de/datenschutz.html and https://www.klarna.com/sofort/.
10. own services
Handling of applicant data
We offer you the opportunity to apply for a job with us (e.g. by e-mail, by post or via online application form). In the following we will inform you about the scope, purpose and use of your personal data collected during the application process. We assure you that the collection, processing and use of your data will be in accordance with the applicable data protection laws and all other legal requirements and that your data will be treated in strict confidence.
Scope and purpose of data collection
If you send us an application, we process your associated personal data (e.g. contact and communication data, application documents, notes taken during job interviews, etc.) to the extent that this is necessary to decide whether to establish an employment relationship. The legal basis for this is § 26 BDSG-neu under German law (initiation of an employment relationship), Art. 6 para. 1 lit. b DSGVO (general contract initiation) and – if you have given your consent – Art. 6 para. 1 lit. a DSGVO. Consent may be revoked at any time. Within our company, your personal data will only be passed on to persons involved in the processing of your application.
If the application is successful, the data submitted by you will be stored in our data processing systems on the basis of § 26 BDSG-neu and Art. 6 Para. 1 lit. b DSGVO for the purpose of carrying out the employment relationship.
Duration of storage of the data
If we are unable to offer you a job, if you reject a job offer or if we withdraw your application, we reserve the right to keep the data you have submitted with us for up to 6 months from the end of the application procedure (rejection or withdrawal of the application) on the basis of our legitimate interests (Art. 6 para. 1 letter f DSGVO). The data will then be deleted and the physical application documents destroyed. The storage serves in particular as evidence in the event of a legal dispute. If it is evident that the data will be required after the 6-month period has expired (e.g. due to an imminent or pending legal dispute), the data will only be deleted when the purpose for further storage no longer applies.
A longer storage period can also take place if you have given your consent (Art. 6 para. 1 lit. a DSGVO) or if legal storage obligations prevent deletion.
Inclusion in the applicant pool
If we do not make you a job offer, there may be the possibility of including you in our pool of applicants. If you are accepted, all documents and details from your application will be transferred to the applicant pool so that we can contact you in the event of suitable vacancies.
Admission to the applicant pool is based solely on your express consent (Art. 6 Para. 1 lit. a DSGVO). This consent is voluntary and has no relation to the current application procedure. The person concerned can revoke his/her consent at any time. In this case, the data will be irrevocably deleted from the pool of applicants, unless there are legal reasons for retention.
The data will be irrevocably deleted from the applicant pool no later than two years after consent has been granted.
July 7th 2020